the process of publishing new software takes an enormous amount of work, and the outcome is dependent on its use. The mere act of releasing the software doesn’t ensure its availability or used widely. Microsoft SmartScreen Filter is one of the most difficult obstacles to overcome by the new software on its journey to success.
What’s the Microsoft SmartScreen Filter?
Microsoft SmartScreen is an security feature that is available in Windows. It is a security feature of the Windows operating system. It assists users to identify phishing and malware websites, and also provides crucial information regarding the software they download. Unfortunately, the SmartScreen feature can cause headaches even for legitimate, secure developers, and can be quite difficult.
You’ve done a great job in promoting your software, and a user downloads your application, but it appears as a sudden warning message that doesn’t allow the user to download or install the program.
Microsoft Smart Screen Filtering Practices
The process of building Application Reputation via Microsoft SmartScreen feature can be quite challenging to new developers of software.
Microsoft SmartScreen has a two-step method for evaluating the downloaded software:
It first checks the downloaded files via the internet against a database of malicious websites, software and other programs that are not secure. When the SmartScreen Filters discover any match in the list of matches, they will notify users by blocking the download for security reasons. This is the initial step. After comparing it against its list of websites and files before moving to the next step which is another check.
The second step is to examine an extensive list of downloaded programs. If your program does not appear on the list, it will display the same message and it displays an SmartScreen alert message. This makes it extremely difficult for developers of new software to convince customers to download their application.
The EV Code Signature Certificate Helps Solve Microsoft SmartScreen Problems Microsoft SmartScreen Problem
For large scale businesses and publishers with a well-established good standing among Google, Microsoft, and Mozilla An EV certificate for code signing won’t be as important. If your software business is brand new or is small and its standing isn’t yet established The Microsoft SmartScreen warning message issue can be a problem. To solve this issue it is recommended to use the use of an EV certificate for signing codes can prove beneficial. Certificate Authorities Certificate Authorities take the applicant through a strict vetting procedure prior to granting the certificate – it takes between one and five days to confirm the legitimacy of the company by confirming the company’s documentation such as phone numbers, documents, etc. This is why Microsoft SmartScreen gives an instant credibility boost to EV code-signed software. In most instances, this leads to the elimination from the SmartScreen warning.
Benefits and Features of EV Certificates for Code Signing
If you’re wondering if anything unique that the EV certificate for code signing offers that a normal code signing certificate won’t be capable of this brief overview of the benefits and features.
1. Instant SmartScreen Reputation
The main and greatest benefit of using an EV certificate for code signing is that your application will instantly gain instant credibility through Microsoft SmartScreen. Microsoft will regard you as a trustworthy business and will lower the warning message, while enhancing your brand’s reputation. Then, eventually, it will boost confidence of the end user, leading to more downloads and a higher rate of conversion.
2. Two-Factor Authentication
Contrary to traditional code signing which has the private key kept locally EV Code Signing stores the key in a separate location on an USB device. It will be sent via mail once the certificate has been purchased. If you decide for signing software, or any other executable files using the EV Code Signing certificate you’ll require the private key that is stored in the device to ensure that any unauthorised employees aren’t allowed to transfer or fraud with your certificate.
3. Supported HSM (Hardware Security Modules) Supported
Extended Validated Code Signing Certificates can be used on HSMs. If you’re trying to control the certificate as well as the private keythat it holds, this function could be useful. Furthermore, all authorized individuals within an company can access the HSM to utilize the certificate stored for signing code.
4. Timestamping
Like the standard code signing certificate and EV code signing certificates, the EV certificate for code signing also allows you for digitally signing and timestamped your application using an encrypted private key that is associated with the udisk token provided. After the software has been timestamped, it can be used until the time the expiration date of the certificate.
5. Affordable and Cost-Effective
At first, it might seem like a lot but EV Code signing Certificates are inexpensive and a excellent value. If you take the instant confidence in Microsoft SmartScreen into consideration, you’ll be amazed at how it shields the user from the hassles caused by non-EV certified software, like browser warnings that can stop downloads. Also, it’s an excellent investment for your business to boost the number of downloads as well as conversion.
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